Top Branding Agencies for Tech Firms in the U.S. Targeting African Markets

Branding agencies for tech companies aren’t hard to find. These days you can’t walk down the street without seeing at least one signboard, billboard, or flyer with the claim “Best Branding Agency”. 

With so many agencies available, the task becomes less about finding one, and more about finding the right one. That can feel like searching for a needle in a haystack. And since we don’t want you to prick your finger five times before you finally get it right, we’ve compiled the top branding agencies for tech companies.

Now, this article focuses solely on tech firms who are looking to expand to African markets so if that’s not you but you’re still interested in finding a great branding agency, then we’d recommend you read our 5 best branding companies for startups article. 

With that out of the way, let’s get straight into this lineup.

Top Branding Agencies for Tech Companies Targeting African Markets

Branding for a tech company is work, gruelling, difficult, but rewarding work. It’s such a complicated industry to navigate, so the agency you choose should be capable, experienced, and insanely resilient. 

We’ve gone through the trouble of collating this list of branding agencies for tech companies. These agencies have worked with several tech firms over the years and have mastered the art of executing branding strategies that get your company noticed. 

1. Techdella

If you have your eyes set on African markets then you’ll need to choose a branding agency that understands the market you’re targeting. And that agency is Techdella. 

We don’t just create branding strategies, we breathe life into them. 

After years of working with tech brands across industries like cybersecurity, fintech, and SaaS, we’ve learned a thing or two about crafting branding strategies that push boundaries and make bold statements. 

We help brands get seen, heard, and loved by creating a brand identity that feels human. Because people don’t connect with large offices, buildings, or motherboards, they connect with people. 

We bring back the touch of humanity that most tech brands lose on their journey to providing excellent technology-based services. And if you’re trying to reach Africa’s budding market, you’re going to need that. Providing the best branding strategies for tech companies is what we do best.

Services Offered:

• Branding and design
• Brand strategy
• Messaging
• Brand naming and identity building
• Consulting and performance tracking

2. Ragged Edge 

Ragged Edge’s approach to branding is perfect for any tech company trying to reach African markets. Their determination to create branding strategies that stand out rather than blend in makes them a good choice if you’re trying to make a bold statement with your tech company.

The London-based branding agency has worked with several small, mid-sized, and large companies across various sectors. This includes brands like Wise, Monzo, Go.Compare, Checkmyfile, and Kili Technology. They have lots of experience creating and executing effective branding strategies. 

There’s no doubt that Ragged Edge is one of the best branding agencies for tech companies. 

Services Offered:

• Employer branding for tech companies
• Messaging
• Brand strategy
• Visual identity

3. Underdog 

With a specific focus on tech startups in industries like fintech, SaaS, and blockchain, Underdog brings more than experience to the table. They bring the confidence of a brand that has done this time and time again, one that has hacked successful branding for tech companies and doesn’t shy away from the challenge of recreating it.

They’ve got brands like Xapo, Dust, Addy, Keyhole, Fundomate, Metafit, and Polyswarm under their belt. And that’s just naming a few. Tech companies that work with Underdog get exceptional branding services, from striking visuals to powerful messaging that actually gets people’s attention.

Services Offered:

• Brand strategy and identity
• Animation and illustration
• UI direction
• Messaging

4. Interbrand

Interbrand offers the best global branding strategies for tech companies. They have offices across the world in places like London, New York, Seoul, Tokyo, Shanghai, and Milan. They’re not afraid to take on new markets which is why they’d be a great match for tech companies that want to expand to African markets. 

The company’s focus on bold and innovative strategies makes them stand out among the other branding agencies for tech companies. They don’t deliver simple branding strategies, rather they craft compelling stories that show audiences why your tech company is a global name. 

Services Offered:

• Naming and identity
• Brand governance and performance 
• Brand portfolio 
• Brand integrity

5. Landor

Not every branding agency on this list can brag about over 60 years of experience crafting, tailoring, and executing branding strategies. During Landor’s 60-year run, they’ve worked with some of the biggest tech companies in the world including Huawei. They have experience turning small brands into household names and partnering with enterprise-level brands to broaden their reach and impact.

They handle branding with a level of expertise that comes from doing this for so many years. Every campaign they run displays their ability to craft tech company branding strategies that pull audiences in, so if you’re trying to attract an African audience, this would be a good choice.

Note: Landor mostly works with more established brands such as Nike and Renault, so early-stage tech startups might want to consider a branding agency that caters to their specific needs. And no one does that better than Techdella.

Services Offered:

• Brand consulting
• Packaging
• Brand design
• Customer and employee experience tailoring

6. Prophet

Here’s a branding agency for tech companies that gets it. And how could they not after over 30 years in business?

Prophet is an agency with extensive experience working with companies in finance, tech, digital, and automotive sectors. They’ve helped platforms like Showmax relaunch their brand across Africa, displaying their experience in helping U.S. brands that are targeting African markets.

Services Offered:

• Branding and marketing 
• Campaign execution
• Brand building
• Brand launch strategies